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US Campaign Finance & Advertising

Regulatory scrutiny, compliance disputes, and policy debates over campaign advertising spending, taxpayer-funded publicity, and election finance rules.

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Latest in US Campaign Finance & Advertising· Oct 21

Broadcast television and radio captured nearly half of midterm political ad spending, holding their ground against digital platforms. Campaigns maintained heavy investment in traditional airwave media despite the expansion of digital channels, citing the reach and targeting capabilities of linear broadcasting. The split reflects a bifurcated strategy where candidates allocate resources across both legacy and emerging platforms rather than abandoning television for digital-only approaches.